A Bachelor of Business Administration (BBA) in marketing is a particularly popular choice for sales managers. Marketing programs, which cover the full activities and processes involved in promoting a product, service or brand, often include coursework that is beneficial to workers in sales. Marketing majors often take classes in consumer and buyer behavior, marketing research, marketing management, customer data analytics, Sales Manager (outstaff/outsource) job direct marketing, digital marketing, professional selling and even sales management.

Sales Manager Certificates and Courses

In addition to formal education, many sales managers receive training through on-the-job or professional development courses. The job outlook for sales managers is positive, with an expected average growth rate of six percent how to hire a software developer between 2023 and 2033 1. BLS predicts that this growth will be driven by economic growth, increasing online sales, and emphasis on customer service in brick-and-mortar stores. Continue reading for a breakdown of specialized skills found in job postings for commercial sales managers, as well as common skills that can help you thrive in the workplace. Sales managers oversee sales representatives, setting quotas and providing training to facilitate their success.

University of Houston – Victoria

Earning an MBA can be costly, so it is wise to ensure it will deliver a high return on investment before you decide it is the right path for you. Marketing managers who complete a master’s degree earn a median annual salary of $122,943, compared to $108,463 for those with a bachelor’s, according to Zippia 4. The hardest universities for sales and marketing managers to get into are Northwestern University, University of Southern California, and University of Pennsylvania. Sales managers in Canada earn an average base salary of $84,887 per year, according to Glassdoor 2. Earning potential may be influenced by factors like education level, location, company, and years of experience.

LIM College

If you’re interested in becoming a sales manager, you can potentially reach your goal within a few years. Below are the steps you will need to take to make your dream of a career in sales management a reality. As previously stated, you can work in marketing management without an MBA, but acquiring this high-level credential is becoming more common within this industry.

• With many jobs using team chat tools to communicate, it is easy to reach out to grab a coffee or have an informal 15-minute Zoom meeting.
• Doing so allows them to gain experience in sales and develop applicable skills and knowledge.
• Creativity is also important as it allows you to generate innovative ideas and solutions to create effective and engaging sales materials.
• For admission to the program, applicants must submit a completed online application, official SAT or ACT scores, official high school transcripts, and a $30 application fee.
• Sales managers typically command higher-than-average salaries, but some states offer higher wages than others.